We specialize in getting small businesses and medical practices featured in prominent TV interviews and top-tier print publications. PR builds trust, credibility, and visibility for your business—delivering benefits advertising simply can’t match. It also enhances your SEO, driving measurable results. Whether you’re focused on acquiring new customers or attracting top talent, our media engagement strategies ensure your success.
Let's get started on building your brand presence and standing out from the competition!
Packages
For each client, HighRes will generate innovative pitches to secure media interviews in the target demographic(s) and nationally.
Using all channels available –
Broadcast TV, print, podcast, online and radio placements
HighRes will weave in each unique pitch to pique either national interest or pertinent local media.
As HighRes secures every opportunity for local providers, it will inform the client about what each interview will entail and coach/prep the rep who will be the interviewee.
After each placement publishes, HighRes will send the story link(s) immediately to the client, including clipped TV segments, so they can save for records and repurpose on social/websites/newsletters, etc.
Project Phases
Overview
Clients and HighRes PR have a 30-45 minute discovery call to discuss business facets and preliminarily come up with pitch angle(s) that will resonate with media.
HighRes conducts coaching-based media prep calls for each client, whether for TV or phone calls with media.
HighRes emails news placements to the client as soon as it uncovers each from close media monitoring.
Scope
Overview
Proactive media outreach:
Local and national business outreach; local and national consumer outreach; industry(s) trade outreach; thought leadership positioning; grand opening support and outreach.
Media preparation and messaging support to maximize the impact of your interviews
Coverage tracking: Company will notify Client of all news coverage generated by Company and provide Client relevant hyperlinks, any broadcast clips and PDF-version stories as available.